What Chapters Are Doing
Every half hour, a student is "killed" — removed from class wearing a white shirt reading "I was killed." At day's end, all victims gather outside, powerfully showing the impact of impaired driving in a single day.
Chapters stage realistic mock collision scenes at their schools, complete with emergency responders, to show the real consequences of impaired driving decisions.
Every November, chapters distribute red ribbons on cars and at local businesses as a reminder to drive sober during the holiday season.
Students experience simulated impairment using special goggles while navigating an obstacle course — a memorable lesson in how alcohol affects perception and reaction time.
Chapters partner with local RCMP and police services at holiday check stops, handing out candy canes with SADD messaging to remind drivers to stay sober.
Creative fundraisers like "Donut Drink and Drive" donut giveaways, mocktail sales, and jello fundraisers keep chapters funded and keep the message fun.